subscribe
ask Farnoosh
×

Ask Farnoosh

Ask Farnoosh about money, work, life, or a recent guest below and she'll do her best to answer your question during an upcoming Friday episode on So Money. Record a message below or type in your question.
  • Please answer the following question to submit:
  • This field is for validation purposes and should be left unchanged.

Emelyn Northway & Dorie Smith, Of Mercer Co-Founders

As the saying goes: “Dress for the job you want, not the one you have.”

But, ok. What if you can’t exactly wear Prada to work each day? And the affordable options just don’t fit right or are made of lousy materials?

That’s where today’s guests enter. Dorie Smith and Emelyn Northway are the co-founders of Of Mercer, career wear for the modern professional woman.

They met one fateful day while both attending business school at the University of Pennsylvania. They spotted each other across a crowded room because – guess what? They were wearing identical outfits.

They initially launched the brand back in 2013 as an ecommerce site. The company has received praise from top media outlets including The New York Times, Forbes and Inc. Magazine. Last year they finally opened their first brick and mortar store in New York City.

So how do two business students – with no experience in fashion – get the know-how and raise enough money to start a successful fashion line? And how to know when pairing up with a business partner makes sense?

If you’d like to learn more about Emelyn + Dorie visit Of Mercer’s website www.ofmercer.com or follow them on Twitter @OfMercer.

You might also like…

you might like....

Farnoosh

Donny Wahlberg and Deepak Chopra: My month in review

If you’ve been keeping up with me on the podcast and Instagram, you may have heard/seen some of the craziness that is my life. In case not, here is a sampling of my work and play in the last month. I must say, while the entrepreneur life comes with its own set of doubts and risks, I wholly enjoy the many, many extraordinary opportunities I get to experience.

Continue Reading

Farnoosh

CBS This Morning: Why are consumers hoarding their cash?

With rising employment, more Americans are earning a steady paycheck, but much of that money is going both unspent and not invested — leaving banks brimming with cash. I stopped by “CBS This Morning: Saturday” to discuss the trend and some ways people can invest that extra money.

Continue Reading