Leading financial educator, bestselling author,
and Webby-winning host of SO MONEY®

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Free Download

The So Money® Investing Blueprint

Learn Farnoosh’s strategies and simple steps to invest for any goal.
No gimmicks. No crypto. Just clear, efficient strategies that create real wealth.

build wealth
farnoosh-cta-book-cover

Free Download

The So Money® Investing Blueprint

Learn Farnoosh’s strategies and simple steps to invest for any goal.
No gimmicks. No crypto. Just clear, efficient strategies that create real wealth.

build wealth
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Hi, I’m Farnoosh Torabi.

I believe that being rich is your birthright. And I don’t just mean money in your bank account rich. I mean feeling secure knowing you can manage and afford whatever life swings at you rich.

You deserve this. But the path is not simple, accessible or fair.

That’s why I've been on a mission to democratize financial wellness for more than 20 years, helping us achieve purpose-driven lives supported by the health and strength of our finances.

Thank you for visiting me here, and I look forward to supporting you on your ride to reaching your financial best.

The Full Scoop

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so money®

My Webby-Winning Podcast

Since launching in 2015, my homegrown podcast SO MONEY® has become America’s go-to personal finance podcast. It has been named The Best Podcast by The New York Times, Time Magazine, Real Simple and MSNBC. The show is also the recipient of multiple Webby awards.

Listen to the latest episodes
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Personal Brand?

Exclusive 4-month mentorship program

Outside of personal finance, the biggest question I receive from my audience is: Farnoosh, how did you become you? In other words, how did you build a multi-platform personal brand? How have you created sustainable revenue over the years? My mentorship program shares all the behind-the-scenes.

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Explore My New Book

A Healthy
State of Panic

Named a ‘BEST BOOK OF THE YEAR’ by Newsweek

A Healthy State of Panic is your permission to feel unapologetically scared.

For generations, fear has been the victim of some unfortunate PR. We’re told it’s a barrier to living our best life. If we cave and let fear drive our decisions, brace yourself. You’re headed for dead ends, collisions and hellish embarrassments.

Grab a copy
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